Adlogic · Websites that sell
Al Yasser has made abayas, hijab basics and sets in Egypt since 1983. The old store did not mention it, spoke half English to an Arabic-speaking buyer, and left her guessing on size, delivery and payment. We rebuilt it on Shopify around those four questions.
Drag across the image to compare the old home page with the new one.
Case · Al Yasser
Al Yasser is a family factory with four branches in Cairo and Alexandria and a strong word of mouth. Online, the store was a stock Dawn theme: English labels on an Arabic audience, a home page that was a long list of past seasons, and nothing about cash on delivery, sizing or exchange before checkout. We have run the ads since January 2026; in 2026 we rebuilt the store so the pages our campaigns land on answer what the buyer actually asks.
"Filter and sort", "Add to cart", "Shipping calculated at checkout", "Your cart". The buyer reads Arabic; the store asked her to translate.
Egyptian buyers pay on delivery. Nothing on the home, collection or product page said it was possible, or what delivery costs.
Plus sizes are the brand's edge, but the product page offered a row of numbers and a colour swatch. Size doubt is the biggest reason an abaya is not bought online.
The old home page led with "Winter 2025–2026" and scrolled through every past season. Not a word about the factory, the fabric, or the four branches.
Years of happy customers, zero of it on the site. Product pages had no ratings and no customer photos.
Collections were a plain grid with "Choose options" on each card. No best-seller signal, no quick add, no sold-out sizes shown.
Before and after
The old theme is shown as it was, without the offer mechanics we run today. Drag each screen to compare.
The live store
Captured from the live store on a phone. Scroll inside each one.
Store numbers are in the Al Yasser case study, updated monthly.
How we work
The service
We're a performance marketing agency, so we design for one thing: turning paid traffic into orders. That means we know which pages your ads land on and what those visitors need to see.
Questions
No. We build on your existing Shopify store and theme. Products, orders, customers and apps stay where they are.
No. We work on a copy of your theme and publish each phase only after you approve it.
No, but it helps. When we run your ads too, we design the pages your campaigns land on and measure the change from your store's own numbers.
Yes. We build a right-to-left Arabic store with copy written by a person, not machine translation, and a language switch in the header.
It depends on the scope. We release in phases, starting with the pages that turn a visit into an order, so improvements go live early.
A free review of your home page, product page and checkout on mobile, with the three changes we'd make first.